Formula toothbrushes
Ambient media pentru periutele de dinti Formula – periute uriase cu peri in forma de scobitori – curata perfect, buna ideea.Agency: Ogilvy & Mather, Indonesia.
Nivea Visage – “Smooth skin in an instant”
Cinema curtain for Nivea Visage Anti-Wrinkle Golden Drum Media Grand Prix, ex-Cannes Silver Lion (Media, best use of cinema) Agency: TBWA\Vienna, Austria.
Test drives battle – Mercedes vs. VW
Doua idei inovative – guerilla cu sigla Mercedes amplasata pe alte marci de masini, cu mesajul “Enjoy your test drive”, si panoul “solar” VW cu mesajul “Perfect day for a test drive” – ambele la fel de faine. Cea pt Mercedes is my favourite, thou.
And the winner is…
primesc sms de dimineata – avem trandafiri noi in curtea mccann – yes, yes, bravo creativii – iar party :))si eu care creadeam ca anul asta dam cu skip :pIQads are detalii.
Noul spot Dorna
facut de mccann – in continuare pe platforma “recharge from the nature” – mie imi place cum a iesit :p
nice ad
simple and smart
connecting people
Stiati ca Nokia a fost la inceput producator de hirtie igienica (timp de vreo 20 de ani)? Eu nu stiam. Si acum au 36% din piata globala de telecom.
Cool Doritos ad
one of the five finalists in Crash the Super Bowl contest – my favourite one (golden lion at Cannes for the media campaign)
National Gallery on tour
HP – partner of the National Gallery in London – I love this campaign. Tate Museum, National Gallery – only good things happen in London… lucky bastards!
Heidies’ 15 MB of Fame
Diesel’s Big Brother in Sweeden – two models, Heidi 1 and Heidi 2 (aka The HeiDIES :D), had stolen the new Diesel Intimate collection, kidnapped a guy and then locked themselves in a hotel room for five days.Heidies’s myspace page including some footage here.